Will Siddwell run a sale that is private equity only?

No. Private equity is in a Siddwell sale, and so are strategics, family offices, search funds, and independent sponsors. A fund-only list is not the market. Siddwell is not a private equity firm. It advises the owner. A fund can win, against the other buyers who would actually pay.

A single fund that likes the company is a buyer, not a process. If that fund retrades the price in diligence, and nobody else was ever invited, the owner finds out what the homepage describes in general terms: the last buyer at the table sets the conversation. The illustrative diagram on the homepage is marked illustrative. It is not a promise that more buyers produce a better price. It is a reason to have more than one.

Private equity can be the right winner. A fund may pay for a majority and leave the owner operating, which is one of the three sale shapes the firm runs, alongside a full exit and a divestiture. The mistake is starting with the fund and never building the list. Family offices, strategics, searchers, and sponsors are on that list because they buy companies of this size. They are not decoration.

The client on the sale is the owner. Siddwell does not represent the fund as the seller's advisor and the buyer's advocate at the same time on that sale. Funds that want to see companies name a mandate through the network. They hear from the firm when it is representing something that fits. That is a different relationship from running the owner's process.

A fund can be the right winner. It may buy a majority and leave the owner operating, which is one of the three sale shapes the firm runs, with a full exit and a divestiture. The failure mode is starting with that fund and never calling anyone else, then discovering in diligence that the price is whatever the last buyer at the table will still pay. The homepage diagram that illustrates that idea is marked illustrative. It is not a forecast and not a track record. Strategics, family offices, search funds, and independent sponsors are on the list because they buy companies of this size.

The client on that sale is the owner. A fund that wants to see companies names a mandate through the network. That is not the same relationship as advising the seller. Siddwell is not a private equity firm, and it will not run a fund-only call list and call it a process.

Siddwell is an AI-native investment bank for privately held US companies with $1M to $100M in revenue, doing sell-side M&A and capital advisory.

Siddwell will include private equity. It will not pretend a fund-only list is a market. The banker runs the calls. Software helps build the list. The owner is the client.